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1 洞悉亚太和中国酒店业新风向 Growth, Trend and Expectation Exploring Asia Pacific Hospitality 刘博 Christine Liu 2018 年 10 月 26 日 Oct 26, STR, Inc. All Rights Reserved. Any reprint, use or republication of all or a part of this presentation without the prior written approval of STR, Inc. or STR Global, Ltd. trading as STR (collectively STR ) is strictly prohibited. Any such reproduction shall specifically credit STR as the source. This presentation is based on data collected by STR. No strategic advice or marketing recommendation is intended or implied.

2 STR, 数据收集始于 1985 年 Collecting data since 1985 运营数据 PERFORMANCE 市场供给 Supply Reports 预测数据 Forecast Reports Occ, ADR, RevPAR Supply/Demand Revenue P&L Existing supply Future supply Pipeline Characteristics Main KPIs Macro economic input Micro economic input 5 years/6 quarters/18 months

3 亚太地区业绩表现 Asia Pacific Performance 截至 2018 年 9 月, 主要业绩指标, 美金, 恒定汇率, YTD Sep. 2018, Main KPIs, USD, CC +0.4% Occupancy +2.7% ADR +3.1% RevPAR

4 Positive times ahead? Asia Pacific RevPAR % Change, Constant Currency, USD, Rolling 12 months Asia Pacific RevPAR % Positive growth for 14 consecutive months

5 亚太地区市场供给放缓 The lowest supply growth since 年 9 月 2018 年 9 月, 市场供给和需求,12 个月均线同比变化率,Supply & Demand Growth, R12 Sep % Supply Demand 5.0% 4.2% 3.6% 4.1% 4.1% 3.9% 4.0% 4.6% 3.9% 3.5% 4.2%

2018, Local Currency 11% Hong Kong -9% 7% Vietnam Thailand Maldives New

6 亚太主要市场表现 Main APAC Markets Performance 截至 2018 年 9 月, 主要城市每间可售房收入, 12 个月均线同比变化率, 当地货币 Selected Key Markets RevPAR Growth, R12 Sep. 2018, Local Currency 11% Hong Kong -9% 7% Vietnam Thailand Maldives New Zealand 3% Mainland China Philippines Indonesia Japan Singapore India Australia Malaysia -1%

7 中国大陆游客对香港酒店的影响不可小觑 The comeback of visitors from Mainland China Mainland Chinese Visitors & International Arrivals to Hong Kong vs Hotel Demand Growth, YTD August

4 年后重生 Bounce back in RevPAR after 4 years

9% Total Hong Kong, Monthly R12 RevPAR Growth, Jan

9 Singapore is starting to get back in shape Phoenix rising with most supply now done Total Singapore, Yearly Supply & Demand Growth, FY 2013 YTD August 2018

10 3,000 rooms currently left for Singapore Time for next phase

11 Thailand keeps stability and long-term development attraction Total Thailand, Yearly Supply & Demand Growth, FY 2016 YTD August 2018

12 Bangkok & Hua Hin seeing more demand Thailand Key Markets, Supply & Demand Growth, YTD August 2018

13 Bangkok: Last 12 months are all breaking records Total Bangkok, RevPAR Performance, 2007/ /2017, THB

14 Arrivals soaring since 2015 Now 33% from Mainland China Vietnam s IVAs, YTD September , Source: VNAT

15 As expected, Demand pace slowing down a bit Total Vietnam, Supply & Demand Growth, R12 August

16 Interesting journey ahead Currently more than 35,000 rooms to come

18 Unlike the revolving door in Canberra No change in sight at high level Total Australia, Occupancy & ADR Performance, R12 August , AUD

19 Some new supply but generally absorbed Total Australia, Yearly Supply & Demand Growth, FY 2013 YTD August 2018

20 Remains attractive 5,000 hotels (275,000 rooms) running at 75% Occupancy

22 Some light - growth for high-end hotels Total South Korea, Yearly RevPAR Growth by Class, YTD August , KRW

23 中国内地业绩表现 Mainland China Hotel Performance OCC +0.6% ADR +3.5% RevPAR +4.0%

24 4 things to highlight 关于中国, 不可不知的四大趋势

25 I 新开酒店速度放缓 New hotel openings slowing down 2014 年 9 月 2018 年 9 月, 中国内地酒店客房数 Mainland China Historical Census Rooms Count, Sep % 5.3% 5.4% 4.1% 3.1%

I 新开酒店速度放缓 New hotel openings slowing down 截至 2018 年 9 月,2018-2022 全年, 中国已签约新增客房数量 FY

26 I 新开酒店速度放缓 New hotel openings slowing down 截至 2018 年 9 月, 全年, 中国已签约新增客房数量 FY , as of Sep. 2018, China Pipeline Shanghai Chengdu Sanya Hangzhou Wuhan Guangzhou

27 II 中国内地中西部增长明显 Central & Western growth 截至2018年9月除一线城市每间可售房收入同比变化率人民币 YTD Sep. 2018, exclude First tire City, RevPAR Growth, CNY -0.5% +6.2% +2.5% +3.3% +10.2% +5.0% +3.5%

28 III 北京 VS 上海市场供给存在巨大差异 Beijing & Shanghai on different paths 2013 年 1 月 2018 年 9 月, 市场供给十二月均线同比变化率 Monthly R12 Supply Growth, Jan 2013 Sep % Beijing Shanghai 4% 3% 2% 1% 0%

29 III 北京市场需求 > 上海市场需求 Shanghai demand is now lower 2013 年 1 月 2018 年 9 月, 市场需求十二月均线同比变化率 Monthly R12 Demand Growth, Jan 2013 Sep % Beijing Shanghai 10% 5% 0% -5%

30 IV 国民旅游习惯的转变 Chinese Travel Shift Outbound pace concerns? Domestic Tourism facilities and Services improvement All-for-one /Comprehensive Tourism

31 IV 休闲游市场表现强劲 Leisure Travel booms 2012 至 2018 年, 节假日期间, 每间可售房收入指数 ( 基于 2012 年业绩 ), 人民币 , Main Festival, RevPAR Performance (Index to 2012), CNY New Year's Day 元旦 National Day 国庆节 Dragon Boat Festival 端午节 Chinese New Year 春节 Labour Day 劳动节

IV 国庆亚太目的地市场表现 Main APAC Markets Performance National Day 2016 2018国庆期间, 每间可售房收入增长, 当地货币 2016 2016 2018 National

32 IV 国庆亚太目的地市场表现 Main APAC Markets Performance National Day 国庆期间, 每间可售房收入增长, 当地货币 National Day, RevPAR Growth, LC % 15% 0% -15% -30% Bali Japan Taiwan Hong Kong Bangkok South Korea Vietnam Phuket

33 What changed significantly in APAC?

34 10 years ago: Independent was the thing (unless you re in the US) Worldwide Independent vs Branded Hotels, By Total Number of Rooms, as of August 2008

35 And 10 years later - in 2018? 5% chg 7% chg 4% chg 8% chg 11% chg Worldwide Independent vs Chain Hotels, By Total Number of Rooms, as of August 2018

36 The impact of Chinese groups in our region Top 10 Hotel Companies in APAC, By Total Number of Rooms, as of August 2018

37 Even more when you add recent deals + Plateno + Vienna Top 10 Hotel Companies in APAC, By Total Number of Rooms, as of August 2018

38 History Shapes the Future Stable markets continued growth Slight slowdown in pace Opportunities with different scale hotels in different regions Talent AI, Service, Fun Technology Data, Revolution Brands Merger

Thank You! 刘博 Christine Liu apsales@str.com +86 10 8316 2688 +86 139 1067 1316 2018 STR, Inc. All Rights Reserved.

or STR Global, Ltd. trading as STR (collectively STR ) is strictly prohibited.

39 Thank You! 刘博 Christine Liu STR, Inc. All Rights Reserved. Any reprint, use or republication of all or a part of this presentation without the prior written approval of STR, Inc. or STR Global, Ltd. trading as STR (collectively STR ) is strictly prohibited. Any such reproduction shall specifically credit STR as the source. This presentation is based on data collected by STR. No strategic advice or marketing recommendation is intended or implied.

STR HMC

STR HMC 中国及亚洲酒店数据权威发布 Hotel Performance in China and Asia 中国酒店业依旧是捷报频传? Still good news for China performance? 叶朋勤 Jesper Palmqvist 刘博 Christine Liu 2016 年 5 月 18 日 18 May 2016 apinfo@strglobal.com 2016 STR, Inc.