論文領域：醫療與資訊管理－電子病歷

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若鹭喻
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1 Journal of Information, Technology and Society 2003(1) 55 Web-Title TAM Re-Assessment of Technology Acceptance Model (TAM) model on Web-Title a b a b Fa-Kuang Mei a b Kwoting Fang National Historical of Museum a National Yunlin University of Science & Technology Frank@moe.nmh.gov.tw a fangkt@mis4k.mis.yuntech.edu.tw b b ABSTRACT The rapid development of Internet-related technologies has already had a major impact on IT education. Given the current pace of change, the impact on traditional Computer-Assisted Instruction (CAI) is bound to be very significant. In order to ensure the effective promotion of the integration of information technology and social education, and of lifelong learning, since 1998 social education agencies under the Ministry of Education have been using museum resources to produce CD-ROMs for on-line learning. So far, a total of 23 web-titles have been completed. However, the rapid pace of change in Internet-related technologies has had a significant impact on CAI design philosophy. With the above mentioned, this study attempts to gain an understanding of the

tw b b ABSTRACT The rapid development of Internet-related technologies has already had a major impact on IT education.

2 56 environmental factors (both internal and external) affecting the use of web-titles by primary school teachers, making use of the Technology Acceptance Model (TAM). 375 usable respondents were collected. The Structured Equation Model (SEM) was adopted to establish an acceptance model with respect to primary school teachers acceptance of on-line education. The results of the study revealed that the fit between the acceptance model and the observed data fell within the acceptable range. Moreover, there was a significant positive correlation between ease of use and usefulness, negative correlation between subjective disapproval with teachers openness to using web-titles. KeywordWeb-Title Information educationtamsubject norm 56

The Structured Equation Model (SEM) was adopted to establish an acceptance model with respect to primary school teachers acceptance of on-line education.

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15 Journal of Information, Technology and Society 2003(1) 69 [4] Adams, D. A., Nelson, R. R. and Todd, P. A. Perceived Usefulness, Ease of Use and Usage of Information Technology: A Replication, MIS Quarterly, Vol.16 No.2, 1992, pp [5] Agarwal, Ritu & Prasad, Jayesh The antecedents and consequents of user perceptions in information technology adoption, Decision Support Systems, Jan98, Vol. 22 Issue 1, 1998, p15. [6] Ajzen, Icek and Fishbein, Understanding Attitudes and Predicting Social Behavior, Englewood Cliffs, NJ: Prentice-Hall, [7] Bagozzi, R.P. and Y. Yi. "On the Evaluation of Structural Equation Models." Journal of the Academy of Marketing Science,16, 1988, pp [8] Browne, M. W. & Cudeck, R. Alternative ways of assessing model fit. In K. A. Bollen & J. S. Long(Editors):Testing Structural Equation Models, Sage Publications, [9] Davis, R.D. R.P.Bagozzi, and P.R.Warshaw, User acceptance of computer technology: A comparison of two theoretical model, Management Science, Vol.35, no8, 1989,pp [10] Fishbein, M and I. Ajzen. Believe, Attitude, Intention, and Behavior: An Introduction to Theory and Research, Addison-Wesley Publishing company, [11] Fornell, C. and D. F. Larcker. Evaluating Structural Equation Models with Unobservable Variables and Measurement Errors, Journal of Marketing Research, 28 (February), 1981, pp [12] Hair, J.F. Jr., Anderson, R.E., Tatham, R.L., Black, W.C., Multivariate Data Analysis5th ed.,englewood Cliffs, NJPrentice-Hall, [13] Hubona, G..S. and S. Geitz, External Variables, Beliefs, Attitudes and Information Technology Usage Behavior, Proceeding of the Thirtieth Hawaii International Conference, Vol. 3, 1997, pp

22 Issue 1, 1998, p15. [6] Ajzen, Icek and Fishbein, Understanding Attitudes and Predicting Social Behavior, Englewood Cliffs, NJ: Prentice-Hall, 1980. [7] Bagozzi, R.P. and Y. Yi.

16 70 [14] Igbaria, M., J. Iivari. Why do individuals use computer technology? A Finnish case study, Information & Management, 29, 1989, pp [15] Joreskog, K. G. and Sorbom, D. LISREL 7 User s Reference Guide. Mooresville, IN: Scientific Software, INC., [16] Joreskog, K. G. and Sorbom, D. LISREL 8 User s Reference Guide. Mooresville, IN: Scientific Software, INC, [17] Kang, S. Information Technology AcceptanceEvolving with the Changes in the Network Environment. Proc.31st Annual Hawaii International Conference on System Sciences, 1998, pp [18] Straub, D., D. Limayem and E. Karahanna-Evaristo. Measuring system usage: Implications for IS theory testing, Management Science, Vol.41, No.8, 1995, pp

Mooresville, IN: Scientific Software, INC, 1993.. [17] Kang, S. Information Technology AcceptanceEvolving with the Changes in the Network Environment. Proc.

17 Journal of Information, Technology and Society 2003(1) 71 Web-Title

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