(General Electric) (General Electric) (Thomas A. Edison) 1878 (Edison Electric Light Company) 1892 (Thomas-Houston Electric Company) (General Electric Company) 100 34 5160 12 500 NBC 1999 1,120 4 53
GE Global exchange Services (GXS) B2B GXS (GE Integration Solutions, EAI) (GE Interchange Solutions, EDI XML) (GE Marketplace Solutions, ) (GE Plastics) POLYMERLAND 4 54
(General Electric) 資料來源 :hppt://www.geplastics.com/ 4-19 (Jack Welch) 1999 1 e 5 Destroy Your Business (1) (e-business) (2) (Globalization) (3) (Service) (4) (Six Sigma) 4 55
資料來源 :http://www.ge.com/ 4-20 NEC 90% Killen & Associates 2000 2005 1997 Polymerland 1999 10 15% 4 56
(General Electric) 20% 2000 50% 1999 1999 2000 4-11 1986 www.ge.com 1994 1994.10 www.geplastics.com 1994.10 GE.com 1996.4 GE.com 1997.6 Polymerland.com 1999.1 (e-business) 1999.Q1 DYB(Destroy Your Business) GYB(Grow Your Business) 1999.Q2 (Sell) 1999.6 1999.12 $10 2000.Q2 (Buy) 2000.Q3 (Make) 資料來源 : 工研院化學工業研究所電子商務計畫整理 4 57
1998 1999 ( ) Online (1) (2) (3) (4) 4 58
(General Electric) (Make) 100 (Six Sigma) (workflow cycle) (defect rate) (Buy) (Sell) (1) (2) 4 59
e (Six Sigma) (Six Sigma) MAIC MAIC 1. (measurement) CTQs(Critical To Quality characteristics, ) CTQs 2. (analysis) 3. (improvement) CTQs 4. (control) (SPC) 4 60
(General Electric) DNA 1. 2. 3. 4. 5. 1. 2. 700 3. 4. 4 61
4-12 GE Dot Com (GE) (.Com) (Web) (Sales) (Buy) (Incremental Margins and SG&A Improvements) (Fulfillment) (Six Sigma) (Brand) 資料來源 :http://www.ge.com/ (intranet) 24 4 62
(General Electric) ( )GE Polymerland Polymerland IDES Prospector 資料來源 :http://www.geplastics.com/ 4-21 GE Polymerland 4 63
( )GE Appliances ( ) ( )GE Plastics ( ) ( ) ( e ) 4 64
(General Electric) GE Plastic Develop A Product Amelis Burkhart Design Solution Center 4 65
資料來源 :http://www.geplastics.com/ 4-22 GE Plastics ( )GE Capital Fleet Services 4 66
(General Electric) Kelly Blue Book ( )GE Financial Network ( ) ( )GE Medical Systems Learning Solution 750 / ---X 4 67
GE TiP-TV ( )GE Aircraft Engines 1,000 $70,000 ( )GE Power Systems 24 1999 1998 4 68
(General Electric) 1999 10 2000 70 2001 15 15% 20~30% 2001 EPS 10 1.GE AE 2000 1.4 2. 3.2000 GE 70 64 4. 1998 1999 10 2000 70 5. 6. 2001 Make-side 15 7. (e-auctioning) 4 69
GE 4 8 1. 2. 3. 4. 25 5. GE 4 5 48 4 70
(General Electric) 資料來源 :http://www.ge.com/ 4-23 (1981~2000) e e 4-13 4 71
Make Buy Sale e (1) (2) 4 72
(General Electric) 100 GE Global exchange Services (GXS) B2B GXS (GE Integration Solutions, EAI) (GE Interchange Solutions, EDI XML) (GE Marketplace Solutions, ) 4-13 e ( 4-24) e (100%) (100%) (75%) 66% (66%) 4 73
4-13 e Make Buy Sell Web-base (GE Marketplace Solutions) GE Global exchange Services (GXS) B2B 資料來源 : 工研院化學工業研究所電子商務計畫整理 4 74
(General Electric) 資料來源 : 工研院化學工業研究所電子商務計畫整理 4-24 e e 4 75
(Make) (Buy) (Sell) ( ) (Make) ( ) (Buy) ( ) (Sell) 4 76
(General Electric) 1999 1 e 4 77
資料來源 : 工研院化學工業研究所電子商務計畫整理 4-25 4-14 4 78
(General Electric) 4-14 e 資料來源 : 工研院化學工業研究所電子商務計畫整理 e 4 79
(Shell) (The Royal Dutch/Shell Group of companies) 45 6% 33 51 50,000 1907 ( ) 爲 130 1700 100,000 1997 77.5 産 1145 4 80
(Shell) 産 産 産 45 産 1997 産産 230 2.14 産 産 30 50 400 50,000 1997 740 540 660 産 17 産 1997 2.14 1,980 4 81
97 5 (WWW) (B2B) (B2C) Shell.com ShellGeostar.com ShellMotorsport.com ShellVisaCard.com 12move.com Shell.com Trade-Ranger.com Currenex.com Elemica.com OceanConnect.com 2001 6 13 SAP Harry Roels SAP 15 4 82
(Shell) SAP SAP Markets E-Procurement 4-15 1999.9 World Online 12move.com 2000.1 Commerce One 2000.1 BP Marine FAMM 2000.8 2000.11 2001.6 SAP e-procurement 2001.7 IBM Shell IT 2001.8 (e-learning) 資料來源 : 工研院化學工業研究所電子商務計畫整理 4 83
Shell Internet Works Shell Internet Works Shell Internet Works (1) (2) (3) (4) Caterpillar MyFunStation.com 4 84
(Shell) (e-procurement) (e-procurement) ( ) ( ) 1. (Online Bidding) 2. (etrading) (E-procurement) 1.2000 2.2001 3.2002 4 85
(e-marketplace) (e-portal) SAP e-procurement SAP IT 4 86
(Shell) IT SAP SAP etrading etrading etrading etrading ( EDI) 4 87
資料來源 :http://www.shell.com/ 4-26 etrading 資料來源 :http://www.shell.com/ 4-27 etrading 4 88
(Shell) 資料來源 :http://www.shell.com/ 4-28 etrading (business-to-business e-commerce) Elemica Elemica ERP Elemica Elemica Elemica 4 89
Elemica Elemica Elemica Elemica Elemica Elemica ERP Elemica Elemica 22 Air Products and Chemicals DSM ATOFINA DuPont BASF Millennium Chemicals Bayer Mitsubishi Chemical BP Mitsui Chemicals Brenntag Rhodia Celanese Rohm and Haas ChemCentral Shell Chemicals Ciba Specialty Chemicals Solvay Degussa Sumitomo Chemical The Dow Chemical Company Vopak (www.shell.com) 4 90
(Shell) 資料來源 :http://www.shell.com/ 4-29 4 91
4-16 B2C 12Move.com ISP ShellGeostar.com ShellMotorsport.com Ferrari Ducati and Dick Johnson Racing ShellVisaCard.com Shell Visa ShellScalaCard.com 資料來源 :http://www.shell.com/ EuroShell.com ShellChemicals.com ShellGlobal Solutions.com CoralConnect.com Currenex.com Elemica.com Intercontinental Exchange.com LevelSeas.com OceanConnect.com Trade-Ranger.com 資料來源 :http://www.shell.com/ 4-17 B2B Currenex lemica 4 92
(Shell) (e-procurement) 1. 2. 3. 4. 5. 6. (Intranet) 4 93
e e 4-18 e-procurement e-trading 4 94
(Shell) B2B B2B B2C B2C.. e-trading e Elemica 4 95
4-18 e e-procurement e-trading e-procurement e-trading Web-base e-trade Elemcia 資料來源 : 工研院化學工業研究所電子商務計畫整理 4 96
(Shell) 4-18 e ( 4-30) e (80%) (66%) 資料來源 : 工研院化學工業研究所電子商務計畫整理 4-30 e e 4 97
( ) (e-procurement) ( ) 4 98
(Shell) ( ) 4 99
資料來源 : 工研院化學工業研究所電子商務計畫整理 4-31 4-19 4 100
(Shell) 4-19 e 資料來源 : 工研院化學工業研究所電子商務計畫整理 4 101