Why Shall We Need to Teach the Visual Culture? Yu-Chun CHEN John Berger(1974) (Ways of seeing) (signifier) (signified) (Hall, 1973)
(mass media) Sturken & Cartwright (Sturken & Cartwright, 2001, pp.81-82) 1 (Barnard, 1998) Stuart Hall(1993) Jewels of the Art World 56 57
? Terry Barrett Roland Barthes(1915-1980) (denotation) (Connotation) (Barrett, 2003) 1 (linguistic message) (donoted image) (connoted image) Barnard(1998) Duncum (2001) Mirzoeff Walker & Chaplin(1997) (Fine Arts) / (Crafts/Design) (Performing Arts and Arts of Spectacle)(Mass and Electronic Media)
(Tavin, 2003, p.197) (gender)(gender is the social construction of sex) Linda Nochlin(1989) (Nochlin, 1989) (mass media) Duncum(1999) 1 Roland Barthes Jewels of the Art World 58 59
( ) 2 4 ( ) 3 5
Freedman (1) (2) (3) (Freedman, 2003, p.40) shopping 2 3 4( ) 5 Duncum(1999) Jewels of the Art World 60 61
Nochlin, L.(1989) Barnard, M.(1998). How may it be studied? In M.Barnard, Art, design, and visual(pp.32-57). Barrett, T.(2003). Interpreting visual culture. Art Education, 56(2), 6-12. Berger, J.(1972). Way of seeing. Harmondsworth: Penguin. Duncum, P. (1999). A case for an art education of everyday aesthetic experiences. Studies in Art Education, 40(4), 395-311. Duncum, P.(2001). Visual culture: Development, definition, and directions for art education. Studies in Art Education, 42(2), 101-112. Freedman, K.(2003). The importance of student artistic production to teaching visual culture. Art education, 56(2), 38-43. Hall, S.(1973). Encoding/decoding. Reprinted in S. Hall, D. Hobson, A. Lowe and P. Willis(Eds.)(1980), Culture, Media, Language. London: Hutchinson. Hall, S.(1993). Encoding, decoding. In Simon During(Ed.), The Culture Studies Reader (pp.90-103). New York and London: Routledge. Sturken, M. & Cartwright, L(2001). Practice of looking: An introduction to visual culture. New York: Oxford. Tavin, K. M.(2003). Wrestling with Angels, searching for ghosts: Toward a critical pedagogy of Visual culture. Studies in Art Education, 44(3), 196. Walker J. & Chaplin, S.(1997). Visual culture as a field of study, and the orgins of visual culture studies. Visual culture: An introduction, 31-50. New York: Manchester University Press. http://www.complit.fju.edu.tw/complit/course/0113.htm 1. ( ) 2. ( ) 3. 4. ( ) 5. ( ) 6. 7.