CHINESE-LANGUAGE 2017 MEDIA KIT Why Chinese? For the past decade, Chinese tourism in Boston has skyrocketed. From property sales, to enrollment in are

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1 CHINESE-LANGUAGE MEDIA KIT 2017

2 CHINESE-LANGUAGE 2017 MEDIA KIT Why Chinese? For the past decade, Chinese tourism in Boston has skyrocketed. From property sales, to enrollment in area schools, visitors from China are seeing Boston as an investment in their future and a place to plant their money. Boston magazine, leading lifestyle publication for all things retail, food, arts & entertainment, and education in Boston, has made the natural progression to cater its award winning content for the growing Chinese audience. This adaption gives Boston businesses multiple opportunities to expose their brands to an audience that is eager to learn, buy, and experience all that Boston has to offer. 2 CHINESE-LANGUAGE EDITION 2017 MEDIA KIT

CHINES E-L AN GUAGE 2 0 17 MEDI A KI T THE OPPORTUNITY

Top 25 Restaurants to essential real estate guides, Boston

its most useful regional content translated and customized for

Advertising in this special edition establishes your business as

学校 80 页 N OF BO STO MA GA ZIN E 31 0 以蜜糖般的色彩妆点店商尚季时春厅餐 34

4 CHINES E-L AN GUAGE MEDI A KI T THE OPPORTUNITY CHINESE-LANGUAGE EDITION From the Best of Boston package to the Top 25 Restaurants to essential real estate guides, Boston magazine s annual Chinese-Language Edition is a compilation of its most useful regional content translated and customized for Chinese readers. Advertising in this special edition establishes your business as a go-to destination for this continually growing, affluent group of travelers and students in the city. 购房只需参考这份一图搞房产图定参阅第 TO RS BY TH E EDI 波士顿最佳指南大全医生新餐厅购物学校 80 页 N OF BO STO MA GA ZIN E 31 0 以蜜糖般的色彩妆点店商尚季时春厅餐 34 页参阅第他其邻里和热门地点房地产我们的房地产图是您需要的唯一购屋指南族权势家聚焦 32 个权势舒居塑造高层家族着波士顿和我们的生活其他本季最梦幻新娘礼服摄于格洛斯特的哈蒙德城堡博物馆 4 CHINESE-LANGUAGE EDITION 2017 MEDIA KIT

5 CHINESE-LANGUAGE2017 MEDIA KIT THE NUMBERS Boston has seen a huge growth in Chinese tourists and nationals over the past decade. Chinese immigrants and nationals have purchased $6.6 billion in real estate in just the past 12 months. In 2014, 171,000 Chinese tourists traveled to Boston; that increased to nearly 280,000 in China sends more students to college in Boston than any other country does. Over 13,000 students came from China in 2014 alone. Chinese travelers spent $465 million in Massachusetts in 2012, and this is increasing each year. 波士顿精粹 BEST OF BOSTON CHINESE-LANGUAGE EDITION By the editors of Boston magazine In just the past year, Chinese buyers purchased $28.6 billion in real estate. This grew by over $6 billion in just 12 months. About 62% of single family homes purchased by Chinese residents have an average value of $831,800. Over 30% of foreign exchange students in Boston are from China, compared to only 11% coming from India. Chinese-students pumped $9.8 billion into the U.S. in the academic year. There are 304,040 Chinese students currently studying in the U.S. 55,447 in Boston alone. 波士顿名厨蔡明昊分享他对亚洲菜调制鸡尾酒, 以及波士顿最美味的生鱼片寿司的见解 *Source Attract China October 2014 CHINESE-LANGUAGE EDITION 2017 MEDIA KIT 5

6 CHINESE-LANGUAGE 2017 MEDIA KIT FALL 2017 CHINESE-LANGUAGE EDITION 310 餐厅商店和其他邻里热门地点房地产我们的房地产图是您需要的唯一购屋指南权势家族 32 个权势家族塑造着波士顿和我们的生活其他本季最梦幻新娘礼服, 摄于格洛斯特的哈蒙德城堡博物馆波士顿精粹 BEST OF BOSTON CHINESE-LANGUAGE EDITION By the editors of Boston magazine 波士顿名厨蔡明昊分享他对亚洲菜调制鸡尾酒, 以及波士顿最美味的生鱼片寿司的见解 ABOUT The Boston magazine Chinese Language Edition offers service focused and creative content, including retail, restaurants, luxury real estate, and our famous Best of Boston feature. Advertising in this special edition establishes your business as a go-to destination for this continually growing, affluent group of travelers and students in the city. Align with the best in luxury and position your brand in front of a continually growing audience with the capital to spend on high end services. DISTRIBUTION: 25,000 BOSTON AREA CHINESE HOUSEHOLDS CHINESE CULTURAL INSTITUTIONS SELECT HOTELS NEWSSTANDS AIRPORTS UNIVERSITIES and New York. PRESS Boston magazine is making an astute observation. This makes their publication more inclusive, more of a voice for the whole community. Wise strategic move. -Lou Ureneck, Boston University Extend your reach nationally. Boston magazine offers print, digital, events and partnership solutions with affiliate partners in major markets such as L.A., Chicago, Translating select articles or editions could be the future of bilingual publication. -Rick Edmonds, The Poynter Institute for Media Studies 6 CHINESE-LANGUAGE EDITION 2017 MEDIA KIT

C H I NES E- L A NG UAG E 20 1 7 M E D IA K IT DEADLINES AD CLOSE: July 14, 2017 MATERIALS DUE: July 20, 2017 NEWSSTAND DATE: August 29, 2017 EDITION RATES 4 COLOR

7 C H I NES E- L A NG UAG E M E D IA K IT DEADLINES AD CLOSE: July 14, 2017 MATERIALS DUE: July 20, 2017 NEWSSTAND DATE: August 29, 2017 EDITION RATES 4 COLOR SPREAD: 12,500 PAGE: 7,500 2/3: 6,250 1/2: 5,750 COVERS COVER WITH TWO PAGES 15,000 SECOND: 10,000 THIRD: 10,000 FOURTH: 10,000 CHINESE-LANGUAGE EDITION 2017 MEDIA KIT 7

8 Contact your Account Executive or Lynne Montesanto at:

国际视野中国立场原创诉求专业精神读者寄语 Readers of the Message

国际视野中国立场原创诉求专业精神读者寄语 Readers of the Message 中国新闻周刊 2012 年刊例国际视野中国立场原创诉求专业精神读者寄语 Readers of the Message 中国新闻周刊 China Newsweek 中国新闻社 China News Service 创刊于 1999 年 9 月,2000 年 1 月 1 日正式 China Newsweek, was first