leaflet_new

Size: px

Start display at page:

Download "leaflet_new"

赈帜仵
7 years ago
Views:

1 香港中文大學校友事務處 Alumni Affairs Office The Chinese University of Hong Kong 2O15 YEAR IN REVIEW 工作回顧香港中文大學校友事務處 Alumni Affairs Office The Chinese University of Hong Kong

2 我們的使命 OUR MISSIONS Established in 1982, the Alumni Affairs Office (AAO) is committed to developing a connected alumni community and promoting alumni's sense of belonging to their alma mater. Our missions are: To encourage alumni support on the cause of the University; To engage alumni to contribute to the University in various capacities; To facilitate alumni to serve as ambassadors of their alma mater in order to help promote good relations between the University and the general public, and To strengthen alumni involvement in matters relating to the development of the University

3 COMMUNICATION 聯繫通訊 EVENTS / PROGRAMMES 活動 ALUMNI AFFAIRS OFFICE 校友事務處 GROUPS / NETWORKS 組織 / 網絡 FOREWORD 前言聯繫通訊校友活動拓展及維繫校友組織網絡資料庫管理 Once a CUHK graduate, always a CUHK graduate! In the year of 2015, through our four key aspects, communication, events and programmes, groups and networks and database, AAO is dedicated to build and maintain close relationship with our 180,000-strong alumni community. It is our belief that diverse and tailor-made events and programs can serve as an active platform for engaging alumni of different segmentations while a strong and global alumni association network is the best bridge between the University and alumni. Needless to say, effective communication and powerful database support are also essential to the prosperity and abundance of alumni activities and associations. Throughout the year, AAO also strives to enhance and instill the CUHK spirit and pride in alumni of different generations. DATABASE 資料庫

4 NEW! 增強中大校友季刊內容校友聯繫 COMMUNICATION 中大校友季刊 ( 備有網上版 ) 最新發行量 :108,300 中大校友電子月報最新流通量 :95,800 電郵 Facebook 專頁網頁 The Alumni Affairs Office (AAO) engages alumni worldwide through the following key communication channels: CU Alumni quarterly magazine (also available online) Circulation: 108,300 Alumni Matters monthly e-newsletter ( 中大校友電子月報 ) Circulation: 95,800 Mass Facebook fan page Website A free forwarding address offered to all alumni (name@alumni.cuhk.net) by AAO helps strengthen alumni s sense of belonging to the University. By the end of 2015, the number of registered users had reached 校友電郵服務 (2015 年及往後畢業校友適用 ) Enhancements in CU Alumni Magazine Since 2015 September issue, there has been one cover story featured in each issue of the CU Alumni magazine, highlighting one prominent CUHK alumnus. Alumnus Norman Chan, Chief Executive of the Hong Kong Monetary Authority, was the first interviewee of the column. At the same time, another new column Caring Alumni was launched featuring alumni who serve the society with heart and soul. Together with the existing columns, a diverse variety of features are presented in each issue to showcase the wealth of different talents of our alumni community, in the hope of presenting the diversification of CUHK alumni to the Alumni Lifelong Service (for graduates from 2015 onwards) Starting from 2015, AAO lifelong and 1TB OneDrive cloud storage services for alumni graduated from 2015 onwards to enable alumni to keep abreast of the latest news and developments relating to their alma mater. The services are considered to be extended to alumni graduated before 2014 by stages.

5 中大創業日漢園 ALUMNI EVENTS AND PROGRAMMES CUHK Entrepreneur Day 2015 It was the first-ever large-scale entrepreneurship-themed event initiated by the CUHK Alumni Torch Fund and supported by AAO. Featuring an opening ceremony, an exhibition, a series of seminars, and consultancy services, all under one roof, it served as a one-stop information hub and exchange platform for CUHK students and graduates, experienced entrepreneurs from the circle of CUHK alumni and the general public at large, and it passed on the caring culture shared by CUHK alumni from different generations. Alumni Mid-Autumn Festival Fundraising Garden Party@ Vice-Chancellor s Lodge Over 100 alumni who donated HK$2,000 or above to support the I CARE Programme within a specific period were invited to join the event. Amount raised for this event was close to HK$250,000. 校友活動NEW! 2015 中大校友日 Café 2015 中大校友日畢業紀念班籌款委員會更將為中大校友傳承基金 AAO organized and supported a wide range of alumni engagement events / initiatives in Below are some of the highlighted events: 2015 CUHK Alumni Homecoming Fundraising campaign for research on low-carbon urban transport system Hall & College Education at HKU & College Spirit at CUHK -- in Retrospect and Looking Ahead Conference CUHK Convocation AGM Visits to CUHK(Shenzhen) Results announcement for online alumni survey on new education system and social mobility Elderly visit to CUHK Federation of Alumni Associations (FAA) Annual Dinner & Inaugural Ceremony FAA Cup (Horse racing) Other year-round networking events and more 2015 CUHK Alumni Homecoming was the largest alumni reunion event on campus in which over 5,000 alumni and their family members attended. Apart from its traditional programmes, the event also included new features such as guided tours at the five new colleges, an alumni gathering corner CU Café and talks by alumni authors. At the opening ceremony, the Special Anniversary Classes Fundraising Committee of the 2015 CUHK Alumni Homecoming presented the donation cheque of HK$1.22 million raised for the CUHK Alumni Torch Fund to the University. In addition to this sum, nearly HK$2.9 million had been raised since the Fund s establishment in 2014.

6 CUHK Alumni Network Worldwide ALUMNI GROUPS AND NETWORKS 校友組織及網絡 NEW! Cities where alumni associations will be established 鼓勵校友組織更積極參與校友事務處活動 Café 就校友事務發展給予意見香港 Hong Kong Increased Involvement of Alumni Groups in AAO Activities The CUHK Convocation and the Federation of Alumni Associations (FAA) were motivated to involve in the AAO large-scale activities. For example, at 2015 CUHK Alumni Homecoming, FAA was engaged in organizing the alumni talks and CU Café while the CUHK Convocation took part in arranging a Tea Reception for alumni leaders. Invited Inputs for AAO Year Plan CUHK Convocation, FAA and several alumni leaders were invited to participate at a discussion meeting on 2016 Year Plan of AAO for AAO to hear their views on the programmes in the year to come. 中大校友評議會及中大校友會聯會其他校友組織 As of the end of 2015, there is an extensive network of 119 CUHK alumni associations all over the world, of which 78 are based in Hong Kong. There are also 41 overseas alumni associations formed in 26 world cities. CUHK Convocation and the Federation of Alumni Associations AAO plays an active role in supporting the CUHK Convocation, of which all CU graduates are members, and the Federation of Alumni Associations (FAA), which consists of the alumni associations of the four Colleges, Faculty of Education, Part-time Degree Programme and Graduate School. The CUHK Convocation and FAA had organized various activities and projects, with the facilitation of AAO. Serving as the administrative facilitator of the CUHK Convocation and FAA, AAO also attended meetings of the Standing Committee and 6 sub-committees of the CUHK Convocation, as well as that of FAA s. Other Alumni Groups AAO arranged a number of activities in 2015 to connect alumni groups with each other and the University, including: Taking part in the Strategic Planning Forum for Alumni in which over 100 alumni leaders and other alumni attended; Organizing annual get-together for local alumni associations to network and learn about best practices in running an alumni association. Pro-Vice-Chancellor Professor Michael Hui officiated at the event, while Mr Walter Cheung, Head of Communications and Corporate Sustainability of Hang Seng Bank gave a keynote speech; Facilitating alumni associations in the US, Canada, Australia, Japan, Singapore, Macau and Mainland China to receive visitors from CUHK; Touring overseas visitors from 16 cities around the campus to showcase the developments at the University; and Lining up cross-association engagement activities for alumni associations.

7 NEW! 校友資料庫 ALUMNI DATABASE 榜上有名 Roll Call Alum Collaborating with the Information Services Office, the Roll Call Alum was launched in 2015 to feature an outstanding alum recommended by AAO each month through interview and publication of his/her story on the CUHK website with an aim to recognize CUHK alumni as role model to students and the general public. AAO maintains 185,000+ graduate records in its database. Through the database, AAO identified target alumni and solicited alumni support for various University-wide programmes and initiatives including: appeals to alumni from around the world to take part in various student enrichment programmes such as University s mentorship and internship programmes and to serve as hosts to receive students participating in exchange programmes. As many as 31 alumni groups and associations outside of Hong Kong received almost 760 outbound exchange students in 2015 organization of 12 networking dinners hosted by Pro-Vice-Chancellor Professor Michael Hui for over 150 prominent alumni from different colleges, generations and professions donation appeals to a number of fundraising campaigns such as CUHK Alumni Torch Fund, CUHK Convocation Fundraising Campaign and other projects of the University

8 與校內單位互相合作 COLLABORATIONS WITH INTERNAL UNITS 於中大校友季刊中大校友電子月報 Alumni Matters 電郵及 facebook 發佈大學活動消息更新校友聯絡資料作聯繫校友之用廣邀校友支持為學生而設的體驗計劃如暑期實習計劃學長計劃及博群計劃等協助成立校友會 AAO maintains close collaborations with internal units to engage alumni for achieving the strategic goals and development of the University by: Promoting events through the quarterly CU Alumni magazine, monthly alumni e-newsletter Alumni Matters, mass s and facebook; Updating contact information for building relationships with alumni; Appealing alumni s support and advice to student enrichment opportunities, such as internships, mentorships and I CARE Programme ; and Giving advices on the establishment of alumni associations.

9 前瞻 LOOKING AHEAD 擴大接觸面整體特定校友社群年輕校友 : 資深校友 : 內地校友 : 國際校友 : 深化關係 Building on its past success, AAO will continue to strive for building a connected alumni community by broadening its reach and deepening the relationships between our alumni and the University. Through continuous alumni engagements, alumni are expected to be more willing to support the strategic goals and development of their alma mater. Below are the plans of AAO in the year ahead: Broadening Reach General revamp its website for smart phone access to increase traffic flow of the website. launch a new mobile-friendly platform CU Global Activity List for Alumni (CU GALA) listing out alumni activities around the year to enhance connections with alumni. engage alumni from different professions through publication of books under the CUHK Alumni Book Series. send out festival / birthday greeting messages to alumni to keep them stay close with the University. Specific Alumni Groups Young alumni: entrepreneurship and career development are 2 areas which the younger generation are interested in. AAO will continue to organize the CUHK Entrepreneur Day and will organize career talks to engage young alumni. Senior alumni: leisure activities are widely welcomed by senior alumni. Yum cha activities will be organized for alumni from different colleges to exchange and mingle. Mainland alumni: AAO will exert its continuous efforts in maintaining close contact with its alumni networks in major cities such as Beijing and Shanghai while establishing new networks in potential cities. AAO will also set up a WeChat account to facilitate communication with mainland alumni. International alumni: AAO will stay in close touch with overseas alumni associations through outbound visits and regular communications. It will also encourage alumni from abroad to set up new chapters in their areas. A new facebook page targeting international alumni will be launched to allow them to keep abreast with the latest development of the University. Deepening Relationships Regular meetings will be arranged with existing alumni associations. Induction class will also be held for the executive members of the newly established alumni associations to pass on the core values and fine tradition of the CUHK alumni associations. Different alumni groups especially the 2 major alumni groups, namely the CUHK Convocation and the CUHK Federation of Alumni Associations - will be further involved in the planning and execution of various alumni programmes to create synergies among the alumni groups. More alumni leaders will be identified via committees work, various events and meetings. They will be encouraged to support the strategic development and the advancement of the University in the long run. Outstanding alumni will be recognized in the quarterly magazine CU Alumni, Roll Call Alum section on the University s website and other communication channels.

10 校友概況 ALUMNI PROFILE 圖 1: 畢業生修讀學位分佈 Chart 1: Graduates 總數 Total: 185,751* Bachelor s Degree: 91, % / Postgraduate Degree and Diploma: 92, % Joint Diploma ( ): % Pre-University College Diploma: 1, % 圖 2: 畢業年代分佈 Chart 2: Graduates Over the Decades 總數 Total: 185,751* s s s s s s s 0.2% 0.8% 49.5% 49.5% 85% 85% of graduates maintain up-to-date addresses / s * 1 As some graduates hold multiple degrees or diplomas, the total number of graduates is less than the total number of degrees and diplomas. 校友組織概況 ALUMNI NETWORK 圖 3: 校友組織數目 Chart 3: Local and Overseas Alumni Groups Total: 119 Local: 78 Overseas: 41 圖 4: 校友組織別 Chart 4: Alumni Groups by Category Colleges 3.3% / / Faculties / Departments / Programmes of Studies 51.3% / Professions / Interests 5% Halls 2.3% Geographic Locations 34.5% Others 3.4% 34.5% 2.3% 5% 3.4% 3.3% 51.3% 校友事務處主要功能 CORE FUNCTIONS OF AAO Yum Cha Luncheon Series Dutch Day@CUHK Mid-Autumn Fundraising Gathering@VC Lodge Entrepreneur Day CUHK Alumni Torch Fund 119 Local & Overseas AAs Gathering for AA Leaders 校友日及新活動 Homecoming and New Initiatives 活動 Programmes and Events Free Alumni 更多合作及加強伙伴關係 More collaboration efforts and stronger partnership 組織及網絡 Alumni Associations 聯繫通訊 Communication 加強通訊效益 Database Management Enhancing communication effectiveness Mobile Platform - CU GALA Support to FAA Support to CUHK Convocation Inter-AA Activities 推動校友回饋母校及校友社群 Engaging alumni for the benefits of the alumni community and the University Overseas Visits Facebook 資料庫 Identify & mobilize alumni support Website 尋找及鼓勵校友支持大學 E-newsletter Alumni Magazine Internship Opportunities Mentorship Programmes Monthly PVC Dinner Regular Outreach Support Fundraising Events Note Figures as at 31 December 2015

Manual

Manual 14 July 2015 C.C.C. Ming Yin College Seminar for 2015/16 Form One Parents 中華基督教會銘賢書院 2015/16 年度中一家長座談會 Parents Guide 家長指南 0 目錄 1 1 P 中華基督教會銘賢書院簡介本校建於一九六五年, 一九