A 1...1...1...5...6...7...8...11...11...11...13...13...14...16...16...18...19...19...19...19...19...21
B 3-1...13...15...16...18
C 1-1... 8... 8
1 1 1
2 1.1
1 3
4 1.1
1 5
1.2 6
1 7
8 1.3 (focus group) 1-1
1 9
1.3 (focus group) 10 *
2 11
12 2.2
3 13 ( ) ( ) ( ) ( ) 3-1
3.2 14
3 15 Linux
16 3.3
3 17 ( )
18 3.5
4 19
4.4 20 * HDTV * ( 16 1980 ) * * penetration
21...A, 1, 5, 6, 25... A, 1, 2, 3, 5, 6, 7, 8, 9, 10, 11, 13, 14, 15, 16, 17, 18, 21, 22, 23, 24, 25... A, B, 1, 3, 4, 5, 7, 8, 9, 10, 13, 15, 16, 17, 18, 19, 21, 22, 23, 25...1...A, 1, 4, 5, 9, 10, 14, 15, 16, 18, 22, 25...A, 1, 2, 9...A, 1, 4, 6, 14, 15, 16, 18, 22...1, 7, 18...1, 5, 9...A, 1, 5, 13 58 (1982) 59 (1999) 36 60 Roger D.Wimmer&Joseph R.Dominick(1995{1991}) 218 61 (1996) 181 62 (1996) 20-23 63 (1996) 207-224 64 (1983) 428.473 65 (2000-) 66 (1992) 79-80 67 (1998) 87 68 (1998) 87-89
22 (1997) 168-171 (1992) 77-86 69 36