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,,,, 7.,,,,,,, : 1.,,, (1 ) :,, ;, 23
, ;,,, (2 ) : ; ; (3 ) :, ; ; (4 ) : ; ; 2.,,,,,, ( ),, Cot ton Acrylic Linen Polyure-
thanes Wool Polypropylene Silk Polyvinyl Chloride Rayon Cuprammonuium ( Cupro) Polyester Acetat e Polyamide Nylon Polythane ( Elastean ) Vinal Nitrocellulose Silk 25
, 1965,,,, ( 1938 ) 200,, ( Esprit ),, 18,,
,,,, 20 50, 60, 70,,, ( Unit ed Colors of Benetton ) ( Sisley) 012 100 4000,,,,, 1994, ( SWAROVSKI ),,, 27
,, 1895,,,,,,,,,,,,,,,,,,,,, 20,,,,
,,,,, 20 30,,,,,,,,,,,, 20 50,,,, 29
( DA- VID CRYS TAL) 20 60,,,,,, 20 70,,,,, : ; 20 80,, ;,,,,,,, 60,
( Gieves & H awkes ) H awkes 1771, Gieves 1785, 1974,,,, 200,,, 1922,,,,, 110, 20,,, :, ( Robert Gieve) 1963 31
,, 3, 1968, ;, 1986,,, Gieve, 100%,,,, ; 24,,, : (1 ) ; (2 ) ;,,,,,,,,,,,, ( 54 % 34 % 12% ),,,
,,,,,,,,,,,,,,,,, 1993 1996 10, 1974,,,, 20 80 33
,, 1982, 1970, 18, :,,,,, 1934,, 27 20 70,, 1997 7
( ), 20 80 90, 13, 1984 A/ X, 1893, ( Alfred. Dunhill),, 1907,, 1910,, 1920, U NIQUE, 1950,, 40 1970,, 35
1985, EDITION,, 30 8 20,,,, : 1970 BLAZER, BLAZER,, BLAZER 100%, 100, BLAZER 140, 180, Tailor, BLAZ- E R,, BLAZER, 18K, BLAZER, BUSINESS SH IRT (BS ) POLO S HIR T ( PS) BS,,,,
,,,, PS, PS,, PS,, T,, 20 90,, 1993, SPIOO ( Christian Dior) 20 1905,,,,, 1935, 20 1938 ( Robert Piquet), 1942, 1946, 37
: O A Y H, 10, 1947,, 1950, 1957,, :,,,,,, Jeanne Lanvin,, Jeanne Lanvin, 1867 Jeanne Lanvin 1885, Jeanne 1927
, Jeanne Arpege,,, Jeanne Fau bourg15, Deauville, Cannes 1958, Yves Lanvin, 1963, Monsibor Crahay,, 1977, Crahay Patrick Lavoix, 1976,, Max Labeyrie 1981, Bernard Lanvin, 1982,, 1983,,,,, 40,,,, 100%,,,,, 15 39
80 Patrick Lavoix,, ;,,, ;,,, 10, 50%, 20%,,, ;,,,,,,,, 1993
( John Galliano ) 1960,, 6 1984 6,,,, 1985,, 1988, 1990,,,,,, 1994 10, 95,,, ( Savile R ow),, 41
,,, 20,,,,,,, 30,,, ( 1958 ) ( 1978 ), 1922, 14 VICH Y,, JEA N COCTEA U 1946
1950 R UE RICHEPA NSE 4 R UE DU F A UBO URG SAINT - H ONORE 1959,, 1970, 600, E SP ACE CARDIN, 1938,, 14 ; 16, 1955, 3,, 20 50 43
( Fendi) ( Chole),,, 1973, 35 1983,,,, 20 20 80 1984 KL,,, ; KL,,, 1994 :,,
,, 20 90 KL,,,,,,,,, 1993 7 KL by Karl Lagerfld, 20,,,,,, :,,,,,,,,,, : 45
,,,,,,,,,,, :,,,,,,, 1876,, 3,,, 12 18,,,,,,,,
, 1900 ; 1907, ( ),,,,, ;,, ;,,,,,, 1920,,,,,,,,,,,, 1922,,, 47
,,,,,, 1927,,,,,,,,,,,,,,,, :,, :,,,,,,,,,, ;,
,,,,,,,,,,,,,,,,,, 140, ( ), :,,,,,,,,,, 49
,,,,,,,,,,,,, 1926 1927,,, 20,,, ( C.F. ) :,, E. W. :,
:,,,,,,,,, 1939, 63,,,,,,,, 1975,, 98 20 30,,,,,,,,,, 51
,,, 20 20, 30,, 1890 9 10,,, ;,,,,,,, 1917, 17,,, 1920,,,,,, 1927,,,,,,
, 20 20,,, 1929, 20 30,,,,,,, ;,,, 1935,,,,,,,,,, : 20 20,, 30, 1. 2 53
, 26 2000,,,,,,, ; ; ; ; ;,,, 20 80, 1934,,, 36,,,,,,,,,
,,,,,, 20 30,,,,,,,,,,,,,,,,,, ;,,,, 55
,,,, 20 30,,,,,,, 600,,, 20 30,,, 1933,,,,,,,, :,,! 20 30,,,,,,
,,,,,,,,,,?,,,?,,,,,,,,,,, 1945 57
,, 1954,,,,,,,,,,, A. M. :,, 20 60,, 20 60, ;,,
,,,,,,,,,,,,,,,,,,, 20 60 50,,, 20,, 59
,,,,,, 1934, 16,,,,, :,, 20, 1955,,,,,,,, 20 50, 1953,,
!,,,,, 1960,,,, 1962,,, 1963,,,,,,,,, 1965,,,, 20 60,,, 61
,,,,,,,,,,,,,, 20 70,, ( 20 20 ), 1200,,,,,, 320, 20 60, 1975, :,
,,,, 60,,,, 60, ;,, 60 T,,, 1969,, 1970, 1971,,,, 20 60, :,, :,,,,,,, 63
, 20 60,,,,, 60,,,,, 20 1/ 3; 25,,, 60,,,,,,, :!, 20 50 60,,,,, ; ;, ;,
,, 20 60,,, 60, 20,,,,, 20 60,,,,, 1946,, 25, 1927,, 1978,,, 65
20 1982,,,,,,,,, 1997 7 25,,,, : 1955,,,,,, 10,,, 1978,,,,,,
,,,,,, 20 80,, 1993 ( VERSU S ),,, 1997 10, 3,, 1997,, :, ( Paul Beck ), 13 Allegra 8 Danniel, ( V/ S), 20,, :, 67
,,,,,,, :,,,, ;, :,,,,,, 1826 11 13, C. F.,,, 11, 1838,,,,,,,,,
,,, 1845, 20,,,,,,,,, 1851,, 1855,,,,, 1858,,,,,,,,,,, 69
,, :,,,,,,,,,,,,,,,, 300,,, ;,,,,,,, 1860,
,,,, ; ;,,, :,,,, :,,,,, B,,?,!,,,,,,, 71
,,, 1200,,,,,,,,,,,,,,,,, ; 1850, 75 ; 1846 E, 19,,
,,,,,,, 19 60,,, 1860, 1864,,,, 20 70,,, 20 80,,,,, 19,,,,,,,,,, 19 73
,,,,,,,,,,,, :,,, 1885 1911,, 1936,,,, 20, :, 100,,, 19,,,
, 1946 1895 3,,,,,,,,,,,,,,,,,! Burberry, 148,, Burberry 4. 7 10, 75
, 53,,,,,, Burberry,, Burberry,,, Gucci P rada,,,,,,,,, 12 Burberry,, 2002 920 Burberry,,,
?,,,, P rada, 1978 Prada,,,, 2002 P rada 19, Prada 20 90,, Prada,,,,,,,,, 77
Prada,,,,, P rada Prada,, 1988,,,,,,,,, 2003,,, 9 11, T,,,
Fendi V ersace, - 5300,, - DVD, 10,, 1.5 :,,! 1981,,,,,,,, 79
,,,,, 32, 2003, 32,, -, 28, 16,, 2,,,,,,,,,
,,, 65% 48%,, 16 3, 20 90,,, DKN Y,,,, ( 20 80,,,, 20 90 ) 2001,,, 81
,,,,,,, 33, :,,,,,,,,, :, 1981,
,,,,,,,,,,,, 6,,, : 39, Burberry, ( CalvinKlein ) It alo Zucchelli, Narciso Rodriguez Alber Elbaz 6, 1990, 26, 83
JB JB ( Jeoffrin Byrs International), 1959,,,, Jeoffrin Byrs,,,,, Jeoffrin Byr s,, :, ;,
Pret - a - Porter ;,, CH A NEL, Pierre Cardin, Christian Dior, ESMOD ESMOD, 1841,,, A lexis,, ESMOD, E S- MOD Alexis, 100, : ESMOD, 1989, E SMOD 85
,,, ESMOD, ESMOD,, 1847,, ESMOD 20, E SMOD,,, ESMOD 9, 61,, ( ) ( ) ( ) 1923,,,,,,,
,,,, : ( 2 ) ( 1 ) ( 3 ) ( 3 ) ( 2 ) ( 2 ) (2 ),, 1969,,,,,,,, 87
, 1986, :,,,, 16000, 2000,, P. J.
18,, ;, ;,, ( ) (, 2000 ),,, T ; : ;, 89
: ;, 60 25000 90 % 100, 400, 28 %, 4, 1, 1, 10 21,