1 1 2 3 1 (300071) 2 (300071) 3 (300071) E-mailjingsilver@163.com 1. 2. 13 20 1-1 -
20 shopping mall 3. 3.1 2000 5 19 1998 6 5 3.2 ---- ---- -- [1] - 2 -
3.3 3.3.1 研究方法框架 3.3.2 具体研究框架 - 3 -
3.4 3.5 4. 4.1 [2] 4.2 商圈范围 - 4 -
商圈层次划分 商圈定位 - 5 -
4.3 滨江道商业街 ( 滨江道的南京路口至和平路口, 包括部分南京路段 ) 业态结构和业种分析 - 6 -
老字号统计 - 7 -
4.3.2 和平路商业街 ( 从赤峰道路口至福安大街路口 ) 4.3.2.1 业态结构和业种分析 - 8 -
4.3.2.2 老字号统计 4.2.3 客流量分析 - 9 -
4.2.4 消费者问卷调查分析 1-10 -
3 1 100 100 300 300 500 500 1000 16 4 2 2 19 8 3 1 20 5 2 1 8 3 3 1 5 1 0 1 2 0 0 0 3 0 0 1 18 8 0 0 0 1830 19 10 5 2 3050 4 1 0 0 50 4 1 0 1 1000 22 5 3 2 10002000 6 5 1 1 20005000 4 2 1 0 500010000 1 0 0 0 10000 0 0 0 0 27 9 2 2 8 3 3 1 1 0 0 1 11 8 3 0 2 2 2 0 20 12 0 2 1 0 0 0 0 0 0 0 1000 II 10 4 4 1 7 12 6 9 3 7 9 6 6 1 9 8 2 4 2 1-11 -
1 2 2 1 1 2 0 1 0 0 2 0 0 0 3 18 3 2 11 0 4 1830 16 5 0 3 8 3050 3 2 2 0 1 50 1 1 8 1 1 1000 9 8 3 1 11 10002000 6 2 2 1 2 20005000 6 0 0 2 1 500010000 1 0 0 0 0 10000 0 0 0 0 0 18 6 9 4 10 4 4 4 0 4 1 0 0 0 0 11 2 8 3 6 2 2 2 0 0 7 6 3 1 8 1 0 0 0 0 0 0 0 0 0 III 8 18 2 15 18 4 12 18 4 4 12 2 4 3 0 0 3 0 3 1 0 18 1 7 1 1830 17 22 4 3050 2 4 1 50 3 3 0 1000 14 22 5 10002000 6 6 1-12 -
20005000 3 7 0 500010000 0 1 0 10000 0 0 0 16 26 5 7 10 1 0 1 0 12 15 3 3 2 1 8 17 2 0 1 0 0 0 0 IV 4 4 5 5 3 3 3 13 12 2 3 5 5 3 10 10 2 3 4 5 2 6 5 4 0 1 3 3 1 0 1 0 0 0 0 1 0 2 1 2 0 0 0 1 0 2 1 0 0 18 3 4 0 1 2 0 0 1830 13 12 6 3 4 8 5 3050 0 0 1 0 1 0 0 50 1 0 0 2 1 0 0 1000 12 10 3 6 5 4 2 1000 3 4 1 0 2 2 1 2000 2000 2 2 3 0 1 2 2 5000 5000 0 0 1 0 0 0 0 10000 10000 0 0 0 0 0 0 0-13 -
12 15 7 4 5 5 4 5 1 0 2 3 3 1 0 0 0 0 0 0 0 10 8 5 2 2 6 4 4 1 0 0 0 0 0 3 7 2 4 6 2 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 4 8 2 0 1 8 4 1 2 0 7 6 2 1 0 2 3 0 1 1 1 1 0 0 0 1 1 1 0 0 1 1 0 0 0 18 2 2 0 1 0 1830 7 8 2 1 1 3050 2 1 1 0 0 50 1 1 1 0 0 1000 7 8 2 1 0 1000 4 2 1 0 0 2000 2000 1 1 0 1 1 5000 5000 0 1 0 0 0 10000 10000 0 0 0 0 0 10 8 3 1 1 2 4 0 1 0-14 -
0 0 0 0 0 6 3 2 1 1 2 1 1 0 0 4 7 0 1 0 0 1 0 0 0 0 1 0 0 0 4.3. 调查结果分析 [3] 35 300 500 4.3.1 政府规划政策分析 2005 8 4 [4] 4.3.2 交通和区位环境分析 - 15 -
4.3.3 发展前景分析 - 16 -
4.3.4 商圈综合评价 [5] - 17 -
[6] - 18 -
[7] 5. CBD [8] - 19 -
[1] www.tjbbc.com 2005-1-25 [2] www.enorth.com.cn 2005-01-31 [3] 2003-12-20 [4] www.goldentianjin.net.cn 2004 1101 [5] 2004-08-30 [6] 3see 2002-07-11 [7] house.focus.cn 20040829 [8] 2004 Tianjin Trade areas Research and Development Strategy Chen Xi, Jing Yongzhe, Song Yang Nankai University, Tianjin, China 300071 Abstract The trade area research has just been brought into China as a new commercial researching method these years. Based on the development of the theory, we studied the Heping road and Binjiangdao trade area,and we think the research should investigate its history, the Industry structure and location specific factors, analysis of the advantages and disadvantages of the trade area, then give our advice to the development of tianjin trade areas. Keywords: trade areas research, Tianjin, Heping Road, Binjiang Road, development - 20 -