一 调研说明中商情报网全新发布的 Home Care in Indonesia 主要依据国家统计局 国家发改委 商务部 中国海关 国务院发展研究中心 行业协会 工商 税务 海关 国内外相关刊物的基础信息以及行业研究单位等公布和提供的大量资料, 结合深入的市场调研资料, 由中商情报网的资深专家和研究人

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1 Home Care in Indonesia Customer Service Hotline: Page 1 of 17

2 一 调研说明中商情报网全新发布的 Home Care in Indonesia 主要依据国家统计局 国家发改委 商务部 中国海关 国务院发展研究中心 行业协会 工商 税务 海关 国内外相关刊物的基础信息以及行业研究单位等公布和提供的大量资料, 结合深入的市场调研资料, 由中商情报网的资深专家和研究人员的分析 首先, 报告对本行业的特征及国内外市场环境进行描述, 其次, 对本行业的上下游产业链, 市场供需状况及竞争格局等进行了细致的详尽剖析, 接着报告中列出数家该行业的重点企业, 并分析相关经营财务数据 最后, 对该行业未来的发展前景, 投资风险及投资策略给出科学的建议 本报告是行业生产 贸易 经销等企业在激烈的市场竞争中洞察市场先机, 根据市场需求及时调整经营策略, 为战略投资者选择恰当的投资时机和公司领导层做战略规划提供了准确的市场情报信息及科学的决策依据 报告名称 Home Care in Indonesia 出版日期 May 2011 报告格式 PDF 电子版或纸介版 交付方式 发送或 EMS 快递 中文价格 印刷版 0 元 电子版 0 元 中文印刷版 + 电子版 0 元 订购热线 二 报告目录 About this report : This market report provides market trend and market growth analysis of the Home Care industry in In donesia. With this market report, you ll be able to explore in detail the changing shape and potential of the industry. You will now be able to plan and build strategy on real industry data and projections. The Home Care in Indonesia market research report includes: Analysis of key supply-side and demand trends Historic volumes and values, company and brand market shares Five year forecasts of market trends and market growth Customer Service Hotline: Page 2 of 17

3 Robust and transparent market research methodology, conducted in-country Our market research reports answer questions such as: What is the market size of Home Care in Indonesia? What are the major brands in Indonesia? What is the importance of the trend towards environmentally friendly products in home care? What are the main growth drivers of the home care market in Indonesia? Why buy this report? Gain competitive intelligence about market leaders Track key industry trends, opportunities and threats Inform your marketing, brand, strategy and market development, sales and supply functions Each report is delivered with the following components: Report: PDF and Word Market statistics: Excel workbook Sample Analysis EXECUTIVE SUMMARY Stable demand and slightly decelerating retail value growth in 2010 Home care registered stable retail volume growth in 2010, while current value sales grew at a slightly slower rate. Despite the positive economic outlook, as the effects of the global economic downturn eas ed, current value growth was restricted as price discounts were often employed by manufacturers to i mprove retail volume sales. Price discounts, bonus contents, the increasing popularity of economy vari ants and new economy product launches were the key themes in home care in 2010, despite the trend f or rising disposable income. This was especially the case for insecticides and laundry care, the main c ontributors to retail value sales. Polarisation is visible in home care Unsuitable weather conditions wrecked the harvesting cycle and hampered the purchasing power amo ng the farming population, despite higher overall disposable income in the country. Middleand lowerincome consumers continued to prefer economy products and they welcomed manufacturers efforts t o introduce discounts to boost retail volume sales in This strategy was in line with the demand tr end for good value products among housewives, the main decision makers. Meanwhile, the demands o f urban consumers of home care products are shifting gradually to more sophisticated variants in line with upwards disposable income trend. Overall, the demand for home care is showing a polarisation tr Customer Service Hotline: Page 3 of 17

4 end, with affluent consumers purchasing valueadded products and economy products remaining popular among middle- and lowerincome consumers. Increasingly competitive environment with stronger multinational presence The top three positions in home care are held by two multinationals and one domestic company: Unile ver Indonesia, Sayap Mas Utama, and Johnson Home Hygiene Products. These three players accounte d for close to two thirds of retail value sales in Megasari Makmur, the sixthranked player in retail value sales terms in 2010, was taken over by Godrej Group, which is looking to strengthen its position in home care in Asia. Meanwhile, Sara Lee Household Indonesia is undergoing a divestment process, with Unilever Indonesia set to take over the company in According to the trade press, The Procter & Gamble Co is looking to strengthen its position in home care in Indonesia. The launch of Downy fabric softener in January 2011 is an initial step in this process. Modern retailers take centre stage in home care distribution Indonesian consumers are increasingly attracted to modern retailers for shopping trips for a variety of reasons, such as convenience, wider product choice, lower prices, frequent promotions, product bundli ng, free gifts and family recreational activities. The review period witnessed modern retail formats bec ome increasingly important, not only as preferred distribution types but also as the focal point for pro motions and product launches. Stable demand, but restricted value growth expected in the forecast period Home care volume consumption over the forecast period is expected to be stable. However, the slightl y declining birth rate is expected to limit the potential of retail volume sales. Moreover, the increased popularity of concentrated products resulted in lower volume usage. Despite higher disposable income and the increased use of nonprimary home care products, the continued popularity of economy brands and manufacturers efforts t o boost retail volume sales with price discounts are expected to limit the potential for retail value grow th over the forecast period. Table of Contents : Home Care in Indonesia - Industry Overview EXECUTIVE SUMMARY Stable demand and slightly decelerating retail value growth in 2010 Customer Service Hotline: Page 4 of 17

5 Polarisation is visible in home care Increasingly competitive environment with stronger multinational presence Modern retailers take centre stage in home care distribution Stable demand, but restricted value growth expected in the forecast period KEY TRENDS AND DEVELOPMENTS Continued preference for economy brands Shift towards more sophisticated products leads to polarisation Advertising is a key driver of purchasing decisions Modern retail formats become focal points of distribution and marketing Multinational manufacturers eye growth potential in Indonesia MARKET INDICATORS Table 1 Households MARKET DATA Table 2 Sales of Home Care by Category: Value Table 3 Sales of Home Care by Category: % Value Growth Table 4 Home Care Company Shares Table 5 Home Care Brand Shares Table 6 Penetration of Private Label by Category Table 7 Sales of Home Care by Distribution Format: % Analysis Table 8 Sales of Home Care by Category and Distribution Format: % Analysis 2010 Table 9 Forecast Sales of Home Care by Category: Value Table 10 Forecast Sales of Home Care by Category: % Value Growth DEFINITIONS Summary 1 Research Sources Home Care in Indonesia - Company Profiles Mikie Oleo Nabati Industri PT in Home Care (Indonesia) STRATEGIC DIRECTION KEY FACTS COMPANY BACKGROUND PRODUCTION Summary 3 Mikie Oleo Nabati Industri PT: Production Statistics 2010 COMPETITIVE POSITIONING Sayap Mas Utama PT in Home Care (Indonesia) STRATEGIC DIRECTION Customer Service Hotline: Page 5 of 17

6 KEY FACTS COMPANY BACKGROUND PRODUCTION Summary 5 Sayap Mas Utama PT: Production Statistics 2010 COMPETITIVE POSITIONING Summary 6 Sayap Mas Utama PT: Competitive Position 2010 Suryamas Mentari PT in Home Care (Indonesia) STRATEGIC DIRECTION KEY FACTS COMPANY BACKGROUND PRODUCTION COMPETITIVE POSITIONING Summary 8 Suryamas Mentari PT: Competitive Position 2010 Tempo Scan Pacific Tbk PT in Home Care (Indonesia) STRATEGIC DIRECTION KEY FACTS COMPANY BACKGROUND PRODUCTION Summary 10 Tempo Scan Pacific Tbk PT: Production Statistics 2010 COMPETITIVE POSITIONING Summary 11 Tempo Scan Pacific Tbk PT: Competitive Position 2010 Air Care in Indonesia - Category Analysis HEADLINES TRENDS Improved disposable income in 2010, as the negative effects of the global economic downturn eased, ensured a warm consumer response to air care, which is perceived as a nonprimary home care product type. The rapid expansion of modern retailers improved the availability of air care products throughout the country. Manufacturers promoted air care in modern retail formats wi th sales promotion girls explaining the benefits of the products, supported by special discounts and bu ndling. COMPETITIVE LANDSCAPE SC Johnson & Son (Indonesia) Ltd continues to lead air care with a 36% share of retail value sales in In Indonesia, the company markets Glade, which is present in car air fresheners, electric air fres heners, standard spray/aerosol air fresheners and other air care. Glade is also present in the gel form Customer Service Hotline: Page 6 of 17

7 at for both home and incar use. Several products stand out in air care, such as Glade Sport in car air fresheners and Glade Sen se & Spray in electric air fresheners. The Glade brand has also expanded into toilet care, in line with t he strategy to market air care products as suitable for bathroom use. In addition, the company is presen t in surface care and insecticides, giving it leverage as a complete home care product/solution provider. PROSPECTS Air care is expected to perform well over the forecast period as disposable income levels among the t arget audience of middle- and upperincome consumers continue to rise in line with the improving economic conditions in the country. As a nonprimary product type, air care is benefiting from the rapid expansion of modern retail formats and the consumer preference for shopping in such outlets. As urban consumers lead more modern and sophisti cated lifestyles, air care is expected to improve its retail and household penetration significantly over t he forecast period. CATEGORY DATA Table 11 Sales of Air Care by Category: Value Table 12 Sales of Air Care by Category: % Value Growth Table 13 Battery Operated vs Plug-in Electric Air Fresheners: % Value Breakdown Table 14 Air Care Fragrances Rankings by Value Table 15 Air Care Company Shares Table 16 Air Care Brand Shares Table 17 Forecast Sales of Air Care by Category: Value Table 18 Forecast Sales of Air Care by Category: % Value Growth Bleach in Indonesia - Category Analysis HEADLINES TRENDS Bleach is known locally as pemutih, translated as whitener in English. In terms of home care, the main use of bleach is laundry care. Bleach is commonly used on school uniforms. Most schools adher e to the white shirt as standard uniform, from primary to secondary school, a span of 12 years. This tra dition guarantees the demand for bleach among households with schoolage children. Generally, adults who have finished school are less willing to purchase white clothes as t hey are perceived to be easily soiled and hard to maintain. Since bleach is mainly used to remove stub born stains, the increasing number of concentrated laundry detergents has affected bleach consumptio Customer Service Hotline: Page 7 of 17

8 n to some extent. COMPETITIVE LANDSCAPE Johnson Home Hygiene Products continues to lead bleach, accounting for a 41% share of retail value sales in The company markets Bayclin laundry bleach products in various packaging formats. B ayclin s reputation as one of the top bleach brands in the country is a long-established one. PROSPECTS Growing hygiene and health awareness is weakening the demand for bleach, which is regarded as a h arsh chemical, and there are stern warning signs on the packaging. However, the demand for bleach is expected to be constant as long as schools in Indonesia make the wearing of a white shirt an obligator y part of their uniform. CATEGORY DATA Table 19 Sales of Bleach: Value Table 20 Sales of Bleach: % Value Growth Table 21 Bleach Company Shares Table 22 Bleach Brand Shares Table 23 Forecast Sales of Bleach: Value Table 24 Forecast Sales of Bleach: % Value Growth Dishwashing in Indonesia - Category Analysis HEADLINES TRENDS In Indonesia, middle- and lowerincome consumers continue to use cream detergents for dishwashing, as well as laundry care purposes. Despite switching to dishwashing liquids due to rising disposable income and better efficacy for clea ning oily plates and cutlery, many consumers continued to use cream detergents. Leading manufacture rs invested heavily in the review period to support a switch to dishwashing liquids by offering smaller pack sizes to entice trial purchases and encourage housewives to spread product knowledge to their pe ers. COMPETITIVE LANDSCAPE Unilever Indonesia continues to lead dishwashing in Indonesia, accounting for a 54% share of retail value sales in The company markets a single brand, Sunlight, which relaunched with Sunlight T urbo in The relaunch was supported by TV advertising which highlighted Sunlight Turbo s impr oved efficacy in removing oily stains. The leading player also improved product distribution toward th e end of the review period. The Sunlight 1,000 Agents campaign encourages housewives to persuad e their peers to switch to hand dishwashing liquids from cream detergents. This is part of a female- Customer Service Hotline: Page 8 of 17

9 empowerment programme, with the offer of training and prizes impacting sales positively. PROSPECTS Dishwashing is expected to perform well over the forecast period especially due to predicted increas es in disposable income. The switch from cream detergents is expected to continue, in line with growi ng product awareness, the increased availability of smaller packaging and higher purchasing power. T he peer-topeer marketing model supported by leading manufacturer Unilever Indonesia is likely to accelerate thi s trend. However, some lowerincome households may still be unable to make the switch due to weakening purchasing power. The cl imate will continue to have a major impact on harvest and income levels of the farming population in I ndonesia, and global warming remains a threat. CATEGORY INDICATORS Table 25 Household Penetration of Dishwashers CATEGORY DATA Table 26 Sales of Dishwashing by Category: Value Table 27 Sales of Dishwashing by Category: % Value Growth Table 28 Dishwashing Company Shares Table 29 Dishwashing Brand Shares Table 30 Forecast Sales of Dishwashing by Category: Value Table 31 Forecast Sales of Dishwashing by Category: % Value Growth Insecticides in Indonesia - Category Analysis HEADLINES TRENDS Insecticides continued to perform well in Indonesia is a tropical country, and insecticides are a popular means of combating mosquitoes. In some households, the use of insecticides is perceived as a basic necessity, and they are a regular household purchase. Changeable weather conditions in 2010, wi th rainfall in the dry season creating a good environment for mosquitoes to multiply, boosted the dema nd for insecticides. In addition, the highly very lucrative category enticed new players to enter insectic ides with economy products and challenge the positions of wellestablished brands. Certain brands reduced their prices to boost retail volume shares, in response to a h ighly competitive environment. COMPETITIVE LANDSCAPE Johnson Home Hygiene Products continues to lead insecticides with a 31% share of retail value sales in The company markets Baygon which leads in electric insecticides, insecticide coils and spra Customer Service Hotline: Page 9 of 17

10 y/aerosol insecticides. Due to its long history in Indonesia, consumer trust and loyalty in the Baygon b rand is very high. PROSPECTS Due to the tropical climate in Indonesia, insecticides remain a necessity item as households try to rep el insects such as mosquitoes. The demand for insecticides is expected to remain constant in the foreca st period. The increasing presence of economy products and heavy discounting by wellestablished brands are expected to boost retail volume sales. Over the forecast period, retail volume sa les are predicted to grow at a faster rate than constant value sales. CATEGORY DATA Table 32 Sales of Insecticides by Category: Value Table 33 Sales of Insecticides by Category: % Value Growth Table 34 Spray Insecticides by Type: % Value Breakdown Table 35 Insecticides Company Shares Table 36 Insecticides Brand Shares Table 37 Forecast Sales of Insecticides by Category: Value Table 38 Forecast Sales of Insecticides by Category: % Value Growth Laundry Care in Indonesia - Category Analysis HEADLINES TRENDS Given that these products cater to consumers from different socioeconomic groups, laundry care did not necessarily perform better in The rising disposable income trend is not shared by middleand lowerincome households. These consumers often lack the skills and knowledge necessary to lift them out of poverty or improve their living standards. As an agricultural country, a significant proportion of the I ndonesian population continues to make a living from farming and harvesting. Due to unsettled weath er conditions, with rainfall in the dry season, the purchasing power of the farming population of Indon esia took a hit in COMPETITIVE LANDSCAPE Unilever Indonesia continues to lead laundry care with a 45% share of retail value sales in The company markets several brands in laundry care including Rinso, Surf and the 2010 launches of Viso hand wash detergent and Molto/Molto Ultra liquid fabric softeners. In 2010, the company also launche d Rinso concentrated liquid detergents. PROSPECTS Laundry care is expected to perform well over the forecast period due to the use of such products by Customer Service Hotline: Page 10 of 17

11 consumers from different socioeconomic groups. Expected population growth is one of the factors sup porting rising retail volume sales of laundry care. Rising levels of disposable income are also expected to impact laundry care positively as some product types, such as fabric softeners, starch/ironing aids a nd other laundry boosters, are classified as non-primary household purchases. CATEGORY INDICATORS Table 39 Household Penetration of Washing Machines CATEGORY DATA Table 40 Sales of Laundry Aids by Category: Value Table 41 Sales of Laundry Aids by Category: % Value Growth Table 42 Sales of Laundry Detergents by Category: Value Table 43 Sales of Laundry Detergents by Category: % Value Growth Table 44 Sales of Standard versus Concentrated Fabric Softeners: % Analysis Table 45 Laundry Care Company Shares Table 46 Laundry Care Brand Shares Table 47 Laundry Aids Company Shares Table 48 Laundry Aids Brand Shares Table 49 Laundry Detergents Company Shares Table 50 Laundry Detergents Brand Shares Table 51 Forecast Sales of Laundry Care by Category: Value Table 52 Forecast Sales of Laundry Care by Category: % Value Growth Polishes in Indonesia - Category Analysis HEADLINES TRENDS The sales performance of polishes rebounded in There was a return to accelerated current valu e growth, in line with increasing levels of disposable income, as the effects of the global economic do wnturn eased. The strong current value growth posted in 2010 is also a reflection of unit prices increas e for major brands of metal polish and shoe polish. The unemployment rate declined in 2010, which i mpacted shoe polish positively as such products are used to clean formal leather shoes. COMPETITIVE LANDSCAPE Sara Lee Household Indonesia leads polishes due to its dominance in shoe polish. Overall, the comp any registered a 69% share of retail value sales in It leads shoe polish through the Kiwi brand an d is ranked second in furniture polish with 999. In 2010, Sara Lee Household Indonesia was in the pro cess of being acquired by Unilever Indonesia. PROSPECTS Customer Service Hotline: Page 11 of 17

12 Polishes is expected to record a stronger sales performance over the forecast period due to rising leve ls of disposable income. Metal polish is expected to benefit from higher consumer purchasing power a nd the growth in motorcycle ownership in the country. Shoe polish, which is mainly used by the male workforce, is predicted to benefit from the expected decline in the unemployment rate over the forecas t period. CATEGORY DATA Table 53 Sales of Polishes by Category: Value Table 54 Sales of Polishes by Category: % Value Growth Table 55 Polishes Company Shares Table 56 Polishes Brand Shares Table 57 Forecast Sales of Polishes by Category: Value Table 58 Forecast Sales of Polishes by Category: % Value Growth Surface Care in Indonesia - Category Analysis HEADLINES TRENDS The growing health and hygiene trend bodes well for surface care, especially in the light of a return t o higher levels of disposable income in 2010 as the global economic downturn eased. Manufacturerled investment to promote surface care also improved the category s performance in To some ex tent, television advertising of toilet care also promoted surface care as consumers continue to perceive them to be similar product types with which to remove stubborn stains and maintain bathrooms and toi lets in top condition. COMPETITIVE LANDSCAPE Unilever Indonesia continues to lead surface care with a 32% share of retail value sales in The company is present in most significant surface care categories, including: standard floor cleaners with Super Pell, which was relaunched in 2010 with a new improved formula; household antiseptics/disinfe ctants with Wipol; multipurpose cleaners with Cif and Vixal; and window/glass cleaners with Kiff. The leading player is set to extend its presence in surface care following the takeover of Sara Lee Household Indonesia in PROSPECTS Surface care is predicted to perform well over the forecast period due to expected improvements in d isposable income among the majority of Indonesian households. The growing health and hygiene tren d is also expected to impact surface care positively. The strong development of new residential compl exes in first- and secondtier cities is anticipated to boost the demand for surface care. In particular, high- Customer Service Hotline: Page 12 of 17

13 rise apartments, where board for maids/servants will be limited or impractical, will persuade owners to purchase more surface care products for household cleaning chores. Surface care sales are expected to grow by a 4% constant value CAGR over the forecast period, a faster rate than over the review period. CATEGORY DATA Table 59 Sales of Surface Care by Category: Value Table 60 Sales of Surface Care by Category: % Value Growth Table 61 Surface Care Company Shares Table 62 Surface Care Brand Shares Table 63 Forecast Sales of Surface Care by Category: Value Table 64 Forecast Sales of Surface Care by Category: % Value Growth Toilet Care in Indonesia - Category Analysis HEADLINES TRENDS Retail volume and value growth accelerated significantly in 2010 due to the aggressive promotion of Harpic (Reckitt Benckiser Indonesia) with TV advertisements and promotional activities in modern ret ail outlets. Product awareness therefore received a huge boost in 2010, which benefited promoted bran ds and toilet care offerings in general. Growing health and hygiene awareness in urban areas also boos ted the demand for toilet care, in line with manufacturers efforts. COMPETITIVE LANDSCAPE SC Johnson & Son (Indonesia) leads with a 79% share of retail value sales in. The company markets the Bebek brand, which translates as duck in English. Bebek is a local variation of the international Duck brand. In addition, the leading player offers the international Glade brand in Indonesia, offering Glade Toilet Block as a replacement for Bebek Hang-Ins in-cistern devices in mid Despite the aggressive promotion of Harpic in 2010, Bebek and Glade maintained strong brand i mages in toilet care among their target audience of upperincome consumers, some of whom have experience of living abroad. PROSPECTS The growing health and hygiene trend should benefit toilet care in Indonesia. The willingness of urba n consumers to use chemicals to clean the house is also expected to impact toilet care positively. Man ufacturers intend to promote toilet care despite its relatively early stage of development compared to o ther home care categories. This is expected to improve sales significantly as Indonesian consumers stil l rely on advertisements when deciding on home care purchases. Population growth and the developm ent of residential areas, in line with higher disposable income, are also leading to the increased usage o Customer Service Hotline: Page 13 of 17

14 f toilet care products. The growth in high-rise apartment buildings, where the use of livein maids/servants is less practical, is also promoting toilet care as these consumers generally perform h ousehold chores themselves. CATEGORY DATA Table 65 Sales of Toilet Care by Category: Value Table 66 Sales of Toilet Care by Category: % Value Growth Table 67 Toilet Care Company Shares Table 68 Toilet Care Brand Shares Table 69 Forecast Sales of Toilet Care by Category: Value Table 70 Forecast Sales of Toilet Care by Category: % Value Growth 访问中商情报网 : 报告在线阅读 : 三 研究机构 中商情报网 ( 是中国行业市场研究咨询 市场调研咨询 企业上市 IP O 咨询及并购重组决策咨询 项目可行性报告 项目商业计划书 项目投资咨询等专业的服务机构 致力于为企业中高层管理人员 企事业发展研究部门人员 市场研究人士 咨询行业人士 投资银行专家 个人投资者等提供各行业丰富翔实的市场研究报告和商业竞争情报数据 ; 为国内外的行业企业 研究机构 社会团体和政府部门提供专业的行业市场研究 商业分析 投资咨询 兼并重组决策及战略咨询服务 中商情报网从创建之初就矢志成为中国专业的商业信息收集 研究 传播的资讯情报服务机构, 通过多年的积累中商情报网已经构建了包括政府部门 行业协会 专业调查公司 自有调查网络等多种渠道 多层面的数据来源 ; 建立起上百个行业及企业的庞大商业情报数据库 ; 并形成了多十种专业研究分析模型和研究方法 ; 中商情报网始终坚持研究的独立性和公正性, 其研究结论和研究数据广泛被媒体采用 Customer Service Hotline: Page 14 of 17

15 目前公司与国家相关数据部门 行业协会等权威机构建立了良好的合作关系, 同时与多家国际著名咨询服务机构建立了战略伙伴关系 并与国内外众多基金公司 证券公司 PE VC 机构 律师事务所 会计师事务所结成战略合作伙伴 公司还拥有近 10 多年来对各行业追踪研究的海量信息数据积累 建立了多种海量数据库, 分为 : 宏观经济数据库, 行业月度财务数据库, 产品产量数据库, 产业进出口数据库, 企业财务数据库等 并将这些数据及时更新与核实 可以保证数据的全面 权威 公正 客观 多年来, 中商情报网为上万家企业事业提供了专业的投资咨询 信息咨询及研究报告服务, 并 得到客户的广泛认可 ; 我们坚信您也可以从中商情报网提供的资讯产品中洞察商业潜在的价值 和风险, 提高您的决策支持效率 中商情报网管理团队和中商情报网的战略合伙人一直致力于为客户提供高价值的企业咨询服务 解决方案 服务研究咨询项目咨询投行咨询专项咨询竞争情况调研数据库咨询 内容行业研究报告 行业投资咨询报告 市场调查项目计划 可行性研究 价值分析 风险分析 商业计划书 项目融资 资金申请 资产评估 政府项目立项 产业园区规划咨询 PE 及 VC 投资咨询 IPO 咨询消费者研究 渠道研究 营销咨询 管理咨询 市场进入策略咨询竞争对手调研及监测 竞争策略研究 竞争环境研究 监测 企业战略研究 市场营销 / 促销策略分析 合作伙伴调研中国行业财务数据库 中国企业财务数据库 产品进出口数据库 中商情报网在调查工作中能够很好的借助国家部办委 行业协会等部门的资源为客户提供服务 ; Customer Service Hotline: Page 15 of 17

16 高层访谈的执行能力, 能够访问国家各个部委为企业提供全方位的政策导向 行业规划 ; 多年来针对工业领域的企业及用户调研的庞大数据库资源, 历史数据和企业 用户数据非常丰 福 国内权威市场研究公司, 具有行业内良好知名度 拥有多项自主开发的研究模型及专项咨询产品, 提供专业化的 市场研究整体解决方案 由国际专家和本土行业专家组成的资深项目团队, 为客户提供精准的研究服务 权威数据采集渠道, 持续 10 年的数据监测,7 年的国内市场研究经验, 超过 1000 多个市场研究案例 中商情报网订购单回执表 单位名称联系人地址 邮编 部门联系电话手机传真 报告名称 : Home Care in Indonesia 报告格式 : PDF 电子版或印刷版 付款方式 : 银行 邮局 支票 其他 定购数量 : 份 请选择报告版本 : 1. PDF 电子版 0 元 / 份 2. 印刷版 0 元 / 份 3. PDF 电子版 + 印刷版 0 元 / 份 总计金额 万 仟 佰 拾 元 ( 小写 : 元 ) 预计付款日 期 年 月 日 指 开户行 : 中国工商银行深圳黄贝支行 Customer Service Hotline: Page 16 of 17

17 定 账 号 开户名 : 深圳中商智汇咨询服务有限公司 帐号 : 备注 : 此帐户可开具增值税普通发票 开户行 : 中国工商银行深圳黄贝支行开户名 : 深圳中商智业投资顾问有限公司帐号 : 备注 : 此帐户可开具增值税专用发票 开户行 : 中国建设银行北京丰台支行开户名 : 中商智汇 ( 北京 ) 咨询有限公司帐号 : 备注 : 此帐户只可开具增值税普通发票 款到后, 发票随后寄发 此账号为唯一指定账号 电话 : 传真 :(0755) 联系方法 深圳地址 : 深圳市福田区红荔路 1001 号银盛大厦 7 层邮编 : 北京地址 : 北京市右安门外大街 99 号国内贸易工程设计研究院 5 层 501 室邮编 : 网址 : 电邮 :service@askci.com 备注 请将订阅信息填好后, 传真至我中心客服部, 款到后发票随后寄发 Customer Service Hotline: Page 17 of 17